🚨 Attention marketers! Time is ticking as Google’s Smart Bidding changes are set to take effect on August 17. If you’re running Target CPA and Target ROAS campaigns, now’s the time to audit your setups and make necessary adjustments. This article from @brookeosmundson on Search Engine Journal breaks down exactly what you need to update before the deadline. It's crucial to stay ahead of changes like these to ensure your campaigns continue to perform optimally. Having navigated similar shifts in the past, I can say that proactive adjustments can save headaches down the line. Don’t wait until it’s too late! Stay informed and ready. Read more here: https://www.searchenginejournal.com/google-is-ending-target-overperformance-what-to-fix-before-august-17/584875/ #GoogleAds #SmartBidding #DigitalMarketing #PPC #MarketingTips