An aquaintance shared this in a WhatsApp group and I think you should see it.
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LECTURERS WILL NEVER TELL YOU THIS IN THE UNIVERSITY 🤣🤣🤣🤣

If you are invited for a job interview, at the entrance of the gate or within the Organization's premises:

Avoid or do the following:

1. Politely greet everybody. I have seen MDs and Managers disguise and stand at the gate to observe interviewees.

2. Do not go inside and start charging your phone or begin to look for where to charge your phone.

3. Do not go inside and begin to chat with your phone or make unnecessary calls. Put the phone inside your bag. They could be monitoring you through the camera.

4. Avoid too much talk with fellow interviewees. Don't go there and begin to argue about the government of the day, escalated food prices and even lack of employment opportunities. Just be calm and positive.

5. Don't start praying and speaking in tongues to demonstrate your religiosity and closeness to God. Pray at home before going.

6. If they offer you Tea or food, Please reject it politely and thank them. You can take after the interview. If you take that Tea or food, you are out.

7. Don't chew gum, biscuit or anything. Go with a book and be reading it.

8. Never ever criticise your previous employer.

9. If you see somebody you know in the Organization, either as a staff or a fellow interviewee, greet him officially. Avoid creating an impression that you know him.

10. Do not appear too Poor, helpless and inferior before the interviewer. Forget about Nigeria problems, your personal and family problems. Focus on the job.

11. After the interview, put up a smiling face, thank them and leave.

In most cases, interviewers assess and score interviewees by the factors above and not necessarily by the answers they provide on paper.
They'll train you eventually to do the job if they employ you.
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6 Reasons Small Business Owners Should Invest in SEO

1. Increased Visibility: SEO helps your website rank higher in search engine results pages (SERPs) like Google.
This means more people are likely to find your business when they search for relevant keywords.

2. Targeted Traffic: SEO attracts organic traffic that is actively seeking your products or services.
This means you're reaching people who are interested in what you offer, increasing the likelihood of conversions.

3. Improved Brand Authority: A website that ranks well in search results is often seen as more credible and trustworthy.
This can help build your brand's reputation and attract more customers.

4. Cost-Effective Marketing: Compared to traditional advertising methods, SEO can be a more cost-effective way to reach a large audience.
While it may require an initial investment, the long-term benefits can be significant.

5. Local SEO Advantage: If your business serves a specific geographic area, local SEO can help you dominate search results for local-related keywords.
This can drive foot traffic to your physical location or increase online orders.

6. Improved User Experience: SEO often involves optimizing your website for better user experience.
This can lead to longer website visits, higher engagement rates, and ultimately, more conversions.

In essence, SEO is a powerful tool that can help small businesses compete with larger corporations and reach their target audience more effectively.
When you invest in SEO, you're investing in the long-term growth and success of your business.

If you need help getting started to rank your business on Google, reach out to me.

#seo #digitalmarketing

Nelly Agbogu (NaijaBrandChick) shared some business nuggets you should see 👇

FIVE BUSINESS LESSONS FROM LOCAL TRADERS AROUND US.

Sometimes, we ignore what these local traders do around us.

But deep down, if you follow through, you'll see amazing lessons to be learned.

I've picked out five core lessons

1. THE SUYA MAN:

You approach a suya man to buy suya. You are standing in front of him; so he is sure of the intent to buy.

He wants to increase your level of trust and fast spending, so he cuts a small piece, dips it in pepper and hands you to eat. He offers value ahead so that he earns your trust.

Lesson: Once the customer has approached you, give value ahead to earn his trust and increase the spend value.

2. THE CORN SELLER:

You stop at the expressway to buy corn in Lagos, especially those ones opposite Lagos Business School.

They run to your car. “Madam, buy pear- all for 1000”. They do not even offer you 100 Naira or 200 Naira pear.

They offer you 1000 worth of pear in a bowl. 8 out of 10 people who stop there, buy the bowl of pear.

Summary - Offer the customer bulk buy. Many will take it. You will make more sales. Stop trying to sell one, offer two.

3. THE CANE SELLER:

My Igbo brother will import a container load of cane. Yes, you heard me. Cane used in flogging and correction.

Someone imports a container load of it. He opens his shop everyday and sells cane in huge quantities.

He believes in his heart that there is a market. Schools and parents buy from him. He has done the business for 17 years.

Summary: Scarcity mindset can kill your business. You think that if you sell one thing you cannot make it. You decide to venture into all sorts. You do not niche and be known for something.

4. THE IGBO FABRIC SELLER:

As soon as you arrive at his shop, he insists that you sit down, then he sends his boy to buy you malt.

He understands that the longer you sit, your eyes will feed on more fabrics and you will end up buying 10 instead of 3.

Summary: If you run a physical store, you can increase the amount a customer spends by getting the customer to be relaxed in your shop. It works!

5. THE MARKET GRINDER:

If you do market runs, you would notice that the young boy who grinds tomatoes and pepper is always positioned close to the woman that sells the tomatoes and pepper.

And sometimes, this young lad is even loyal to the tomato seller so he always get referred whenever a customer shows up.

Summary: Have you ever thought about a business that can provide you a steady stream of customers? What business can you take a position next to and get your customers from?

Well, these lessons may or may not directly impact your business.

But what you can do is modify it to suit what can work for you.

Thank you.

#naijabrandchick